Like every day running a food business, this Reading Roundup is full of highs and lows. Highs include the inspiring profile of the Jones sisters of Jones Bar-B-Que fame, who despite reaching wild success after their Queer Eye episode are still just two people who love cooking and feeding their community. Lows include the recent rash of lawsuits against manufacturers, driven by ravenous lawyers, over something called “slack fill.” Just another day in the life.
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Here’s a rundown:
Despite the explosion of DTC, Amazon, and delivery infrastructure, the materials of shipping have remained much the same. That’s why this new shipping material from 3M is such a breath of fresh air for brands who send products. It’s easy to use, doesn’t require tape or boxes, and is recyclable. Watch the video alongside the article to get an idea of what the future of shipping might look like.
Mailchimp’s new series, Second Act, features stories of entrepreneurs who are pursuing their dreams after leaving their 9-to-5 jobs. This short episode follows the sisters behind Jones Bar-B-Que (you might remember them from that Queer Eye episode!) and the leap of faith they took to open their restaurant. All the stories of Second Act are great, but this one is particularly inspiring.
The world is a wild place, filled with people who love suing. As a maker, it’s good to stay abreast of the hottest new thing someone might sue you for. This fascinating interview with a lawyer describes the problem of “slack fill,” or when a packaged product misleads the customer by not having enough inside. Lawyers who specialize in class action suits against manufacturers seek out products to target, “like lions looking for zebras.” Scary.