We are on a mission to change the way we see “American” food by bringing awareness to the makers who are sharing their culture through the products they sell.
Food is something that everyone understands, everyone can experience, and everyone can enjoy. It is an expression of self identity and a medium through which we can connect with our past, and with each other. So why is it that something that is so universally appreciated and accepted be so segregated, or lack representation altogether, here in America? From the Omsom blog: "Most mainstream grocery stores continue to perpetuate a diet rooted in white Americana - which is not the future of this country’s continually diversifying palate."
We are on a mission to change the way we see "American" food by bringing awareness to the makers who are sharing their culture through the products they sell. The medium is the message.
“Food is everything we are. It's an extension of nationalist feeling, ethnic feeling, your personal history, your province, your region, your tribe, your grandma.” - Anthony Bourdain
The founders behind these 18 food & beverage startups are going beyond the boarder to pioneer a new front in American cuisine. From African to Asian and Mexican to Mediterranean, their brands embrace, educate and celebrate global flavors. Grab a seat at the table and let’s dig in.
What: Variety of dried fruit snacks including plantain chips and jackfruit chews.
Why it matters: All products are sourced and produced in Uganda, creating 150+ jobs with a safe and fair work environment, while supporting local agriculture and economy.
Food is something that everyone understands, everyone can experience, and everyone can enjoy. It is an expression of self identity and a medium through which we can connect with our past, and with each other. So why is it that something that is so universally appreciated and accepted be so segregated, or lack representation altogether, here in America? From the Omsom blog: "Most mainstream grocery stores continue to perpetuate a diet rooted in white Americana - which is not the future of this country’s continually diversifying palate."
We are on a mission to change the way we see "American" food by bringing awareness to the makers who are sharing their culture through the products they sell. The medium is the message.
“Food is everything we are. It's an extension of nationalist feeling, ethnic feeling, your personal history, your province, your region, your tribe, your grandma.” - Anthony Bourdain
The founders behind these 18 food & beverage startups are going beyond the boarder to pioneer a new front in American cuisine. From African to Asian and Mexican to Mediterranean, their brands embrace, educate and celebrate global flavors. Grab a seat at the table and let’s dig in.
What: Variety of dried fruit snacks including plantain chips and jackfruit chews.
Why it matters: All products are sourced and produced in Uganda, creating 150+ jobs with a safe and fair work environment, while supporting local agriculture and economy.
Food is something that everyone understands, everyone can experience, and everyone can enjoy. It is an expression of self identity and a medium through which we can connect with our past, and with each other. So why is it that something that is so universally appreciated and accepted be so segregated, or lack representation altogether, here in America? From the Omsom blog: "Most mainstream grocery stores continue to perpetuate a diet rooted in white Americana - which is not the future of this country’s continually diversifying palate."
We are on a mission to change the way we see "American" food by bringing awareness to the makers who are sharing their culture through the products they sell. The medium is the message.
“Food is everything we are. It's an extension of nationalist feeling, ethnic feeling, your personal history, your province, your region, your tribe, your grandma.” - Anthony Bourdain
The founders behind these 18 food & beverage startups are going beyond the boarder to pioneer a new front in American cuisine. From African to Asian and Mexican to Mediterranean, their brands embrace, educate and celebrate global flavors. Grab a seat at the table and let’s dig in.
What: Variety of dried fruit snacks including plantain chips and jackfruit chews.
Why it matters: All products are sourced and produced in Uganda, creating 150+ jobs with a safe and fair work environment, while supporting local agriculture and economy.
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