Foodboro Library

From 1-1 interviews with founders and video sessions with CPG industry experts to food & beverage trend forecasts and new product spotlights, resource guides, reports and more, the Foodboro Library is packed with digestable readings, giving you the insight needed to grow your brand without taking time from your day.

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⚡ most recent😎 ask an expert
🦄 meet a maker🌍 resources
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Food & Beverage Package Design is More Than Cool Art

Food & Beverage Package Design is More Than Cool Art

Brand & packaging designer, and fellow Foodboro Partner, Haylee Jordan wants food & beverage founders to understand good design is more than good art.

Foodboro Forum: Planning Your PR Strategy for 2023 with Foodboro Partner Publicity For Good

Foodboro Forum: Planning Your PR Strategy for 2023 with Foodboro Partner Publicity For Good

Foodboro Partner Heather Desantis of Publicity for Good joins us to talk about the fundamentals of PR for CPG brands, from understanding your unique story to your value proposition.

Foodboro Forum: Building a CPG Brand From the Ground Up with Foodboro Partner Nali Consulting

Foodboro Forum: Building a CPG Brand From the Ground Up with Foodboro Partner Nali Consulting

Foodboro Partner Natalie Alibrandi of Nali Consulting joins us to break down the basics of building a CPG brand, from product innovation to working with co-mans to get it on shelves.

Foodboro Forum: Building a DTC Website That Converts With Oddit

Foodboro Forum: Building a DTC Website That Converts With Oddit

Foodboro Partner Shaun Brandt of Oddit joins us to break down the basics of building a website that leads to high-converting customers, plus audits a few audience members' websites.

Packaging Pulse: Rebranding 411 for Food & Beverage

Packaging Pulse: Rebranding 411 for Food & Beverage

Foodboro Partner Amanda DeVries of Eye Candy Design shares the who, what, when and why of rebranding for food & beverage startups.

Ask an Expert: Jessica Malach, VP Marketing at Social Nature

Ask an Expert: Jessica Malach, VP Marketing at Social Nature

Foodboro Partner Social Nature's VP of Marketing, Jessica Malach, joined us to talk about her experience in the CPG industry, how she got started with Social Nature, how Social Nature is helping emerging CPG brands move product and collect data and how brands can customize their campaigns. Plus, we've got a special deal for Foodboro members!

All "Ask an Expert" Content ⟶
Meet a Maker: Amy Cohn of Joydays

Meet a Maker: Amy Cohn of Joydays

Learn how a health scare pushed this founder to innovate and bring better-for-you, dietician-backed products to life.

Meet a Maker: Joey Rosa of Caulipuffs

Meet a Maker: Joey Rosa of Caulipuffs

This founder's background in design, along with other CPG endeavors, primed him to create an innovative, better-for-you snack brand fueled by cauliflower.

Meet a Maker: Robert Broome of Mooski

Meet a Maker: Robert Broome of Mooski

With a seasoned career in CPG, this founder is taking his family's Swiss roots and experience in the food & beverage industry to create a new type of snack bar.

Meet a Maker: Melaina Balbo of BIS

Meet a Maker: Melaina Balbo of BIS

This female founder took her Italian heritage and love for home cooking to create a brand centered around convenient (and delicious) sauces and broths.

Meet a Maker: Hannah Hong & Mollie Cha of Must Love

Meet a Maker: Hannah Hong & Mollie Cha of Must Love

College BFFs-turned business partners, this duo is bringing plant-based options (with a hint of nostalgia) to the snack aisle.

Meet a Maker: Sam Rose of RoseBud Ice Cream

Meet a Maker: Sam Rose of RoseBud Ice Cream

After moving to Denver and working a series of odd jobs, this founder made the decision to go all in on ice cream.

All "Meet a Maker" Content ⟶
From Concept to Execution w/ Tania Sweis from Brune Kitchen
Resources
Feb 18

From Concept to Execution w/ Tania Sweis from Brune Kitchen

In this session we talk about Tania's motivation behind her venture into food & beverage with Brune Kitchen.

Uncovering The Unexpected: How Natural Product Shoppers Are Adapting To Inflation Across North America
Resources
Feb 18

Uncovering The Unexpected: How Natural Product Shoppers Are Adapting To Inflation Across North America

As inflation rises across North America, natural product shoppers are changing their habits in response.

Top Tools & Services for CPG Founders - 2024
Resources
Dec 22

Top Tools & Services for CPG Founders - 2024

We've curated a list of the top services from the Foodboro Marketplace to help your food & beverage brand level up in 2024.

Holiday Marketing Tips for Food & Beverage Brands

Holiday Marketing Tips for Food & Beverage Brands

The holidays are a great time to make sales. Steal these holiday marketing tips, and you'll be making creative content and driving sales in no time.

Micro-Influencers: The Hidden Gems of Influencer Marketing

Micro-Influencers: The Hidden Gems of Influencer Marketing

In this article, we will look into the world of Micro-Influencers, exploring how they are the hidden gem of influencer marketing and how they can transform your marketing strategies.

From Concept to Execution w/ Tania Sweis from Brune Kitchen
Resources
Sep 23

From Concept to Execution w/ Tania Sweis from Brune Kitchen

In this session we talk about Tania's motivation behind her venture into food & beverage with Brune Kitchen.

All "Resources" Content ⟶
100+ Female Founders Changing Food & Beverage in 2024

100+ Female Founders Changing Food & Beverage in 2024

Whether it be products that are sustainably and ethically sourced, allergen friendly or culturally informed, women are changing the world of CPG for the better.

SKKY Partners Announces Investment in Premium Sauce and Condiments Brand TRUFF

SKKY Partners Announces Investment in Premium Sauce and Condiments Brand TRUFF

Kim Kardashian's SKKY Partners has signed an agreement to acquire a significant minority stake in leading CPG brand TRUFF.

Whole Foods Market Top 10 Food & Beverage Trends for 2024

Whole Foods Market Top 10 Food & Beverage Trends for 2024

These 10 trends in food & beverage are expected to light up the aisles in 2024.

Halloween Treats From Startup Food & Beverage Brands for 2023

Halloween Treats From Startup Food & Beverage Brands for 2023

Here’s a look at some of our fave treats we’ll be stocking up on this Halloween.

CENTR Launches Enhanced Gut Health and Cognitive Performance Drinks on Amazon

CENTR Launches Enhanced Gut Health and Cognitive Performance Drinks on Amazon

This disruptive functional beverage is now available on Amazon.

Chakra Chai's Ayurvedic Superdrinks Expand into Lazy Acres

Chakra Chai's Ayurvedic Superdrinks Expand into Lazy Acres

Los Angeles-based wellness brand Chakra Chai's elixirs can now be found in all Lazy Acres locations across Southern California.

All "Industry Buzz" Content ⟶
Dignity Coconuts and Leading Brands Present $1000 Pancake Lovers' Giveaway
Community
Sep 26

Dignity Coconuts and Leading Brands Present $1000 Pancake Lovers' Giveaway

Dignity Coconuts and Leading Brands Present $1000 Pancake Lovers' Giveaway.

Welcome to the Neighborhood - January 2023
Community
Jan 13

Welcome to the Neighborhood - January 2023

Our January Founder Cohort has kicked off, and we are thrilled to introduce you to our newest Foodboro members!

From the Foodboro Kitchen: How to Build a Better Salad
Community
May 11

From the Foodboro Kitchen: How to Build a Better Salad

May is National Salad Month, and we are salad-brating with the best greens, mix-ins, dressings and toppers from startup food & beverage brands.

Welcome to the Neighborhood: Oats in Coats
Community
Jul 24

Welcome to the Neighborhood: Oats in Coats

Oats in Coats is the brain child of cofounder Daphne Herlihy a mother of three.

Welcome to the Neighborhood: Etera Foods

Welcome to the Neighborhood: Etera Foods

The After Bar is made with non-hemp-derived CBD.

8 Food & Beverage Brands Founded By Dads
Community
Jun 17

8 Food & Beverage Brands Founded By Dads

Shout out to all the dads out there!

All "Community" Content ⟶