Foodboro Library

No one said it was going to be easy, but the right resources make all the difference. We’ve been there, and we know how hard it is to find good information. So we source experts and community members to find answers to your questions and introductions to the topics you’re curious about. Whether you’re an industry veteran or it’s your first time in the kitchen, you’ll learn something here.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
⚡ most recent😎 ask an expert
🦄 meet a maker🌍 resources
🚨 industry buzz
⛺️ community
Foodboro Forum: Building a DTC Website That Converts With Oddit

Foodboro Forum: Building a DTC Website That Converts With Oddit

Foodboro Partner Shaun Brandt of Oddit joins us to break down the basics of building a website that leads to high-converting customers, plus audits a few audience members' websites.

Packaging Pulse: Rebranding 411 for Food & Beverage

Packaging Pulse: Rebranding 411 for Food & Beverage

Foodboro Partner Amanda DeVries of Eye Candy Design shares the who, what, when and why of rebranding for food & beverage startups.

Ask an Expert: Jessica Malach, VP Marketing at Social Nature

Ask an Expert: Jessica Malach, VP Marketing at Social Nature

Foodboro Partner Social Nature's VP of Marketing, Jessica Malach, joined us to talk about her experience in the CPG industry, how she got started with Social Nature, how Social Nature is helping emerging CPG brands move product and collect data and how brands can customize their campaigns. Plus, we've got a special deal for Foodboro members!

Ask an Expert: Chelsea Ford of Females in Food

Ask an Expert: Chelsea Ford of Females in Food

Chelsea Ford of Females in Food, one of Foodboro's newest Partner Members, joined us to talk about her experience in the CPG industry, the model of her coaching and best practices for emerging packaged food and beverage brands to get stocked, sold and put more money in their pocket for every product they sell.

Leveraging LinkedIn for Food & Beverage Founders: An Interview With Helen Guo of Schoolyard Snacks

Leveraging LinkedIn for Food & Beverage Founders: An Interview With Helen Guo of Schoolyard Snacks

Foodboro sat down with Helen Guo of Schoolyard Snacks to discuss her journey to entrepreneurship, how she utilized LinkedIn to build her personal brand as well as her DTC company, and how she and her partner are able to work from anywhere and still successfully build a growing CPG business.

Ask an Expert: Fernando Arendar of Nitid Studio

Ask an Expert: Fernando Arendar of Nitid Studio

Fernando Arendar of Nitid Studio, one of Foodboro's newest Partner Members, joined us to talk about his experience working with larger CPG clients, the importance of understanding consumer behavior in package design, best practices for emerging food & beverage brands, and trends he is seeing on grocery store shelves.

All "Ask an Expert" Content ⟶
Meet a Maker: Camila and Giordana Gusmão of Botanica Origins

Meet a Maker: Camila and Giordana Gusmão of Botanica Origins

The sisters behind this innovative upstart took thier childhood experience growing up in the Amazon Rainforest and their passion for health & sustainability to bring ethically-sourced, single-origin, nutritious superfoods to the masses.

Meet a Maker: James Richard and Ethan Akdamar of Bizi Honey

Meet a Maker: James Richard and Ethan Akdamar of Bizi Honey

These founders took thier interest in health, and winnigns from school pitch competitions, to start a brand that is redefining the supplement industry with unBEElievably delicious honeys.

Meet a Maker: Raina Kumra of Spicewell

Meet a Maker: Raina Kumra of Spicewell

This founder took her background in venture capital and her family's health crisis to start a brand that is spicing up the food & beverage industry.

Meet a Maker: Dulce Ruby of Despierta

Meet a Maker: Dulce Ruby of Despierta

The brainchild of a world-renowned speaker, researcher and artist, this herbal tea brand is on a mission to bring a sense of calm to your everyday (and beyond).

Meet a Maker: Paul Voge of Aura Bora

Meet a Maker: Paul Voge of Aura Bora

From swimming with the Sharks to securing seed funding, this San Francisco-based founder wants you to drink more weird water.

Meet a Maker: Dianna King of Eat UNrestricted

Meet a Maker: Dianna King of Eat UNrestricted

This founder's family history of cancer inspired her to start a vegan food brand serving up cheesy sauces that are free from dairy (and nuts).

All "Meet a Maker" Content ⟶
Ask an Expert: What Does a Stockout Mean for Your Supply Chain?
Resources
Jun 22

Ask an Expert: What Does a Stockout Mean for Your Supply Chain?

If you're in business, then you know that keeping your supply chain running smoothly is essential to your success. But what do you do when there's a stockout? 

Foodboro x D2C Design Bootcamp Part 2: Building an Ecommerce Website That Works

Foodboro x D2C Design Bootcamp Part 2: Building an Ecommerce Website That Works

Foodboro and D2C Design have partnered to break down the three principles for scaling a D2C brand from 7-8 figures, plus examples of food & beverage websites that are doing it right.

Get Your Financial Ducks In A Row: Fundraising For Food & Beverage
Resources
May 24

Get Your Financial Ducks In A Row: Fundraising For Food & Beverage

Foodboro and myPocketCFO have partnered to teach you how to take care of accrual-based accounting, cash/working capital management, forecasting, financing, and equity raising for your CPG business.

A Brief Introduction to Public Relations for Your Food & Beverage Brand
Resources
May 19

A Brief Introduction to Public Relations for Your Food & Beverage Brand

We’re talking with public relations experts from the Foodboro community about working with a PR agency, in-house PR, engaging with social media influencers, common mistakes, and so much more! 

Foodboro x D2C Design Bootcamp: Building an Ecommerce Website That Works
Resources
May 18

Foodboro x D2C Design Bootcamp: Building an Ecommerce Website That Works

Foodboro and D2C Design have partnered to break down the three principles for scaling a D2C brand from 7-8 figures, plus examples of food & beverage websites that are doing it right.

Raising Capital For Your Food & Beverage Business

Raising Capital For Your Food & Beverage Business

We spoke founders who have been through the ins and outs of raising capital to see what lessons could be shared - the successes, the pitfalls, the pivots and well-earned advice!

All "Resources" Content ⟶
United Tastes of America: AAPI Brands Updating the Chain Grocery Store “Ethnic Aisle” 

United Tastes of America: AAPI Brands Updating the Chain Grocery Store “Ethnic Aisle” 

We are on a mission to change the way we see “American” food by bringing awareness to the makers who are sharing their culture through the products they sell.

United Tastes of America: Food & Beverage Brands Celebrating Global Flavors

United Tastes of America: Food & Beverage Brands Celebrating Global Flavors

We are on a mission to change the way we see “American” food by bringing awareness to the makers who are sharing their culture through the products they sell.

14 Black-Owned Food & Beverage Brands to Buy This Juneteenth

14 Black-Owned Food & Beverage Brands to Buy This Juneteenth

There are many black-owned food and beverage businesses led by incredible founders to support this Juneteenth. Here are a few we're celebrating the holiday with.

Magic Spoon Raises $85 Million, Expands into Retail – What Does This Mean for Other DTC Food & Beverage Brands?

Magic Spoon Raises $85 Million, Expands into Retail – What Does This Mean for Other DTC Food & Beverage Brands?

The fundraise heard ‘round the world shows retailers are looking for better-for-you options, but is starting in DTC the new norm for food & beverage brands?

Top 8 Trends From Specialty Food Association Summer Fancy Food Show 2022

Top 8 Trends From Specialty Food Association Summer Fancy Food Show 2022

From upcycled ingredients and prebiotic foods to top-tier indulgences and globally-inspired condiments,we uncovered the 8 macro trends we saw on the show floor.

10 LGBTQ+ Food & Beverage Founders We’re Celebrating Pride With This June

10 LGBTQ+ Food & Beverage Founders We’re Celebrating Pride With This June

Consider looking past the big labels (who have the intent of capitalizing on Pride Month) in favor of shopping these 10 LGBTQ+-owned food & beverage brands. 

All "Industry Buzz" Content ⟶
From the Foodboro Kitchen: How to Build a Better Salad
Community
May 11

From the Foodboro Kitchen: How to Build a Better Salad

May is National Salad Month, and we are salad-brating with the best greens, mix-ins, dressings and toppers from startup food & beverage brands.

Welcome to the Neighborhood: Oats in Coats
Community
Jul 24

Welcome to the Neighborhood: Oats in Coats

Oats in Coats is the brain child of cofounder Daphne Herlihy a mother of three.

Welcome to the Neighborhood: Etera Foods

Welcome to the Neighborhood: Etera Foods

The After Bar is made with non-hemp-derived CBD.

8 Food & Beverage Brands Founded By Dads
Community
Jun 17

8 Food & Beverage Brands Founded By Dads

Shout out to all the dads out there!

Welcome to the Neighborhood - June 2021
Community
Jun 10

Welcome to the Neighborhood - June 2021

Summer 2021 is looking HOT! We are excited to have these talented makers join the Foodboro community. Read all about our newest members below!

Welcome to the Neighborhood - Meet Our Newest Members!
Community
May 27

Welcome to the Neighborhood - Meet Our Newest Members!

We’re excited to have these talented makers join the Foodboro community.

All "Community" Content ⟶